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SWISS CLASSIC WORLD
Type of Project
Digital Marketing
Date
October 2022
At SWISS CLASSIC WORLD, I am responsible for the exhibition’s entire digital marketing strategy. My responsibilities include planning and executing social media campaigns, creating content for Instagram, Facebook, LinkedIn, and other platforms, as well as managing and engaging with the online community. In addition, I coordinate digital advertising activities such as Google Ads and Facebook Ads, create advertising banners, support email marketing initiatives, and maintain website content. Another important aspect of my work is analyzing campaign performance to increase the event’s reach and attract as many visitors and exhibitors as possible.
Furthermore, I oversee various digital administration and optimization projects, including CRM management, database management, and additional processes aimed at improving digital efficiency.
